Pony Canyon Entertainment Interior Signage IdentityCorporate Office Image Case
Selected Works
Let your brand's energy speak on, throughout the space
CHYIHAUR planned an interior signage and identity project for the entertainment company Pony Canyon Entertainment, executing everything from identity design and sign fabrication to on-site installation, letting the corporate logo blend naturally into the office space so visitors and partners sense the brand's professional image the moment they walk in.
Year
2024
Project Planning & Execution
CHYIHAUR Team
An entertainment company's office is a place of constant exchange with artists, media and partners, and the quality of its spatial identity speaks directly to the company's professionalism. Pony Canyon Entertainment needed interior signage worthy of the space — one that lets the brand speak first, before every meeting begins. CHYIHAUR executed this identity project in full, from design to installation.
01
Project Background & Challenge
Pony Canyon Entertainment's office carries a heavy load of client-facing reception, making the interior identity the first impression partners form of the company. The challenge was that the signage had to render every detail of the corporate logo with precision while harmonizing with the space's finish and color palette; its placement and proportions also had to follow the reception flow, so the identity meets the eye naturally at the key sightlines.
Tolerance at arm's length
The reception route brings people within arm's reach, and at that distance the hooked turn of the arch, the notch and the stroke terminals are all magnified — proportions that are slightly off show at once. So the style and proportions were fixed against the corporate identity standards first, and only then was the size set from the actual wall conditions, rather than adjusted by eye on site. The lit edge spills onto the wood wall as a halo instead of firing straight at the eye: the room is already bright enough, so the light only has to lift the mark off the wall.
02
Design Goals & Strategy
We set our direction as "faithful reproduction, seamless integration": the interior signage's style and proportions were planned to the corporate identity guidelines to keep every logo detail intact; size and mounting position were then determined by the on-site wall and traffic flow, so identity and space enhance each other. Design, fabrication and installation were handed off within one team, with quality controlled from the drawing all the way to completion.
Choosing the mounting surface
The sign sits on the wood-grain partition at the reception end, not on the open-office side: the right half has daylight windows and a full run of desks, so a mark placed there would be competing with window light and furniture for the eye. Kept at the reception end, it is read the moment a visitor turns in, and the work area never competes with it.
- 01Interior Advertising PlanningPlanning interior signage and identity for the corporate office space.
- 02Identity DesignPlanning sign style and proportions to the corporate identity guidelines.
- 03Sign FabricationSign fabrication that faithfully reproduces the corporate logo details.
- 04On-site InstallationPositioning and mounting to the reception flow, with a full inspection on completion.
Overall Inspection After Completion
The final inspection after completion looks not at the signage itself, but at whether it matches the texture and color tone of the interior finishes.
03
Project Outcome
In the completed Pony Canyon Entertainment office, the interior signage renders the corporate identity precisely and blends naturally with the interior finish. Visitors and partners recognize the brand the moment they walk in; the space's professional image aligns with the company's positioning, and the identity project is fully reproduced from design drawing to finished install.
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FAQ
This is a case in which CHYIHAUR executed an interior signage and identity project for the entertainment company Pony Canyon Entertainment. The project ran the full course from identity design and sign fabrication to on-site installation, landing the corporate image precisely within the office space.
CHYIHAUR's approach is to first set the sign's style and proportions to the corporate identity guidelines, keeping every logo detail intact; then determine the size and mounting position from the on-site wall conditions and traffic flow. With one team responsible for design, fabrication and installation, the identity is reproduced precisely while staying in harmony with the space.
In the Pony Canyon Entertainment case, CHYIHAUR provided interior advertising planning, identity design, sign fabrication and on-site installation, all carried out by one team from planning through completion.
If your company is planning interior signage or a corporate identity project for its office space, reach CHYIHAUR through the "Contact Us" page on the official website, and the team will provide planning advice and a quote based on your space.
Pony Canyon Entertainment's office carries a heavy load of client-facing reception, which makes the interior identity the first impression partners form of the company. Quality was controlled all the way from the drawing through to completion. After the installation was completed, CHYIHAUR carried out a full inspection, confirming that the finished sign matched the design drawing, with the identity project realized in full.
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Whatever the scale, every piece is held to the same standard — so each sign, each installation, becomes a definitive mark the brand leaves on the city.
